This course is suitable for those interested in entering the Fashion retail industry in the area of Fashion buying and merchandising.
• Examine Elements of Fashion
• Examine the roles and relationships between retailers, merchandisers, buyers, manufacturers and customers.
• Interpret the key characteristics, processes and terms involved in fashion merchandising and the role of the buyer.
• Examine the role and impact of customer profiling. - Retail Organisation and customer profiling
• Explore a broad range of current factors and influences which affect the fashion cycle.
• Examine the different types of retail organisations.
• Develop organisational charts which illustrate roles and staffing within a retail store.
• Develop seasonal calendars, drawings, range plans, delivery plans, and financial range plans.
• Create fashion visuals/mood boards which illustrate customer profiles and trend forecasting.
• Investigate the purpose and activities of promotion in the fashion industry.
• Develop a market analysis and promotional plan for a fashion retailer.
• Analyse the importance of visual, technical and aesthetic qualities when presenting work
| Course Location | Limerick City, Limerick |
| Awarding Body Details | QQI Level 5 Minor award in Fashion Buying & Merchandising (5N1445) |
| Course Duration | 10 Weeks |
| Course Time | THURS 18.45 - 21.45 |
| Course Fee | €240 |
| Course Code | AC023 |
This course is suitable for those interested in entering the Fashion retail industry in the area of Fashion buying and merchandising.
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